Description
The Hotel Revenue Bible is the groundbreaking book the hotel industry has been waiting for at exactly the right time. This is the first comprehensive guide covering everything about hotel revenue—from sales and revenue management to digital marketing, social media, catering, and food and beverage operations.
The Hotel Revenue Bible serves as the cure-all for hotels ready to 10x their revenue numbers. The revolutionary approach allows you to increase revenue with little to no additional expenses, finally enabling you to stop cutting costs and focus on your real problem: revenue generation.
Learn powerful strategies throughout The Hotel Revenue Bible: obtain free government leads for pennies instead of parking lot shopping; use rate psychology to subconsciously lead guests to book your hotel; swipe guests from competitors with defensive and offensive digital marketing; track competition’s group business via social media; run targeted Google and Facebook ad campaigns that reduce spending; increase catering sales with special closing techniques; double restaurant traffic with touch marketing; triple “other income” by making front desk upgrades as easy as 1-2-3.
The Hotel Revenue Bible is the first book showing how every department works together as one cohesive unit to drive revenue to the topline at unprecedented pace.











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