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It’s time for the hospitality industry to stop talking sales, and start talking business.
The hospitality industry has faced more than its fair share of disruption in recent years. No matter how hard you’ve been hit, your business can do more than just recover—it can prosper. The key lies in taking a modern and strategic approach to sales to unlock new opportunities, better staff retention, and excellent customer service.
In Room to Grow, hospitality sales expert, consultant, and entrepreneur Tammy Gillis shows you how to integrate an effective, modern sales strategy across your organization—from the front desk to the back office. Through practical tips, checklists, and real-life examples of what (and what not) to do, Gillis walks you through the steps of implementing new standards and processes to revitalize your business and arm it for future success. You’ll learn:
Whether you’re a hotel owner, director of sales, general manager, or in customer service, you’re in the hospitality industry because you have a genuine desire to serve and help people. You want to bring travelers together, welcome them as your guests, and deliver great customer experiences to them. With the right sales and marketing approach integrated across your hotel, brand, or experience, you can build a culture that will drive the desired results for your hotel, your staff, and your customers now, and into the future.
Room to Grow Not Leaving Sales to Chance is a must-read for hospitality leaders ready to stop talking about sales and start driving real business results. In an industry shaped by constant disruption, this book shows how hotels and hospitality organizations can move beyond recovery and build a thriving, future-ready operation through a smarter, more strategic approach to sales.
Written by hospitality sales expert, consultant, and entrepreneur Tammy Gillis, Room to Grow Not Leaving Sales to Chance delivers practical guidance on how to embed modern sales strategies across every level of your organization—from the front desk to the back office. Through clear frameworks, actionable checklists, and real-world examples, Gillis demonstrates how to shift from reactive selling to proactive business development, eliminate outdated tactics like cold calling, and uncover new opportunities that align what you offer with what your customers truly need.
You’ll learn how to turn your front desk into a powerful growth engine, define strategic objectives, build effective business plans, and confidently connect with key decision makers. Designed for hotel owners, sales directors, general managers, and frontline teams alike, this book empowers hospitality professionals to create a culture of purpose, performance, and exceptional guest experience—today and for the future.
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